First episode of Gone Fishing leads to increase in demand for some UK rivers

Following the launch of the new season of Mortimer & Whitehouse: Gone Fishing, viewers have been inspired to explore one of the featured UK rivers.

The first episode of season eight, which aired on 26 October, showed Mortimer and Whitehouse visiting the River Itchen in Hampshire. Interest in the River Itchen has increased by 167% in just the past day, and according to UK holiday lodge provider holidaylodges.co.uk, Google searches for ‘best fishing spots’ have also increased by 227%, suggesting the show has a strong influence on creating demand to go fishing. 

To help those interested in fishing find their next fishing location, holidaylodges.co.uk have shared the fishing locations featured in this new season.  

  1. River Itchen, Hampshire 

A well-known Hampshire chalk stream running through quiet countryside to Winchester. Its clear waters hold brown trout, grayling, perch and roach. Notable spots include East Lodge and the Lower Itchen Fishery, both peaceful places to spend a day on the water.

  1. Rivers Towy and Cothi, Carmarthenshire 

In south-west Wales, the Towy and Cothi are popular with anglers. The Towy is known for sea trout (sewin), salmon and brown trout, while the smaller Cothi offers quieter, more remote fishing surrounded by woodland. Both flow through the scenic Towy Valley.

  1. Rochdale Canal, Manchester and River Dane, Cheshire 

For those based in the North of England, both of these locations offer accessible and varied fishing. The Rochdale Canal runs through Manchester and is a good urban option for pike, roach, and perch. Nearby, the River Dane in Cheshire offers a more rural setting and is known as a ‘superb water’ with chub, barbel, and trout.

  1. Birley Lake and River Wye, Herefordshire 

Birley Lake is a small, calm stillwater spot known for perch. The nearby River Wye is one of England’s top coarse fishing rivers, home to chub, barbel, pike and roach, and set within the scenic Wye Valley. Fishing along the Wye is managed by local angling associations, and visitors usually need a permit or a day ticket.

  1. Ceredigon 

Ceredigion offers both freshwater and sea fishing. Local rivers hold salmon and sea trout, while coastal trips target species like tope and bass. The area combines rivers, hills and coastal towns in a quiet corner of Wales.

  1. River Findhorn, Scottish Highlands 

The River Findhorn provides a unique salmon fishing experience in Scotland. Flowing through steep gorges and open valleys, its shape often requires anglers to use lighter tackle and a careful approach upstream. Downstream, the wider landscape allows for more traditional techniques. Set against classic highland scenery, Findhorn is valued for both its fishing and its breathtaking views.

Book a lodge at a fishing location

For those interested in visiting one of the locations featured in the series, holidaylodges.co.uk has a range of fishing lodges available. Before you go, make the most of your fishing getaway with a few quick tips:

  1. Check local regulations: each fishing location may have its own set of rules regarding permits, catch limits and equipment. It’s a good idea to research these in advance. Ensuring you have the correct fishing license will help you avoid any surprises and allow you to fish responsibly

  2. Pack the essentials: alongside your rod and reel, make sure to bring suitable bait, tackle and any personal gear you will need for a full day outdoors. Weather in the UK can be unpredictable, so layers, waterproof clothing and sturdy footwear are a must. 

  3. Research the waters: Every fishing spot has its own charm and challenges. Take time to learn about the types of fish you’re likely to find, their habits and the best times of day to catch them. 

  4. Practice patience: Fishing isn’t just about the catch; it’s about slowing down, appreciating the scenery and enjoying the calm of being by the water. Take your time and let nature set the pace. 

 

More news from All At Sea